Moncler Grenoble opens the winter season with a short film directed by Paolo Sorrentino, the famous Italian director and Oscar winner. The line dedicated to mountaineering of the brand led by Remo Ruffini has chosen to celebrate the mountains and winter sports through a unique work. “Winter Can't Wait” captures the essence of winter, telling with poetry and irony the anticipation of days on the snow.
The short film conveys the charm of the mountains with evocative images: skis sliding on the immaculate snow, the cable car climbing towards the top and the fresh wind on the face during a descent. Between moments of sport and complicity, the story is enriched with a touch of lightness and creativity: in an original reinterpretation, climbing, skiing and snowboarding enthusiasts bring outdoor activities into the intimacy of the home, in a game of anticipation that celebrates the desire to fully experience the winter season.
The work reflects the spirit of Moncler Grenoble, which blends advanced technicality and sophisticated design. The garments in bright colors and bold style, inspired by the collection's archive, accompany a narrative that celebrates the beauty of winter with Sorrentino's unique gaze. The result is a tribute to the magic of the mountains, the joy of sharing and the timeless elegance of Alpine style.