"Refresh and Reveal" is the title of the 2025 Pirelli Calendar signed by Ethan James Green. The fifty-first edition of The Cal, presented to London at the Natural History Museum, marks a return to sensuality, revealed through the bodies of the protagonists (from Elodie to Vincent Cassel): singers, actors, trans models, talents with a “story”. We return to nudity with a hymn to diversity. The 2025 Pirelli Calendar It was shot between May and June on the beaches of Miami's Historic Virginia Key Beach Park and in a studio set up in the same area.
“Our general concept of beauty has expanded so much compared to the past. I was excited to explore beauty today and to be able to propose it in a context, like the Pirelli Calendar, which has always celebrated it. We called it 'Refresh and Reveal' because we go back to its beginnings, celebrating the body in new ways that reflect the present,” he explained. Ethan James Green.
Many actors such as the Anglo-Nigerian from Star Wars John Boyega, Vincent Cassel (57 years old and a capoeira-themed shot for the occasion), the British from Bridgerton Simone Ashley, the South Korean Hoyeon seen in Squid Game, Jodie Turner-Smith, the visual artist Martine Gutierrez. The cast includes three talents with non-binary sexuality: the American transgender model, actress and activist Hunter Schafer, the American trans model Connie Fleming with an incredible personal story, iconic muse of Mugler and Vivienne Westwood and the 57-year-old gay model Jenny Shimizu (ex of Angelina Jolie and Madonna). In addition to Ethan James Green himself and Elodie.
2025 Pirelli Calendar
"I didn't know her, but I must say that she immediately struck me for her freshness. As soon as she arrived on the set I realized that she was perfect for expressing freedom and naturalness in front of the lens." "The calendar - explains Marco Tronchetti Provera, Executive Vice President of Pirelli – was born as an exclusive project of the brand: it is an event that we care a lot about and is part of a bigger idea, convinced that industry and culture are two pillars of society”. But the interpretation is never univocal: “The calendar cannot always be considered a compass, everyone reads and interprets the images personally with their own eyes. In fact, each year it is created by a different team of artists: you can capture the spirit of the times or beauty in a broad sense. Or, like this time, you discover the nude. We can say that the calendar is the result of a set of choices where we try to best combine quality and freedom in the art of photography”.
