Bad news for the world ofhaute horlogerie.
This is confirmed by a study carried out by Bloomberg, a multinational excellence in the communication and mass media sector, which reveals a dangerous trend downhill for the prices of the great protagonists of this branch of luxury.
The report, entitled Bloomberg Subdial Watch Index, took into account price drops from brands like Rolex e Patek Philippe and detected a trend that was anything but positive, which could drastically change the role of luxury watches for the world of finance; if before, in fact, owning a Rolex represented a safe investment, a certainty, today this could change.
The entire industry is experiencing a new one crisis, but the brands mentioned above seem to be affected more than others by this decline on the secondary market, although so are the brands Tudor (-1,8%), Omega (-1,2%) And CARTIER (-0,4%) recorded decreasing values. Furthermore, it is important to underline that i emerging brands of watchmaking are experiencing the same critical phase, given the average price of one of their watches does not exceed 8.700 euros and that their global decline is around 0,8%.
However, what are the motivations behind this economic revolution?
Bloomberg analysts identify the first cause as little participation from collectors in the buying and selling of high-priced watches after the huge rise in prices in the first post-pandemic years, but two other factors are decisive, namely theincrease in interest rates and collapse of cryptocurrencies.
