from gastronomy athigh fashion up to natural, Italy once again imposes itself on international market thanks to a record exports, in which I am there tradition, craftsmanship and local excellence to make a difference.
This is demonstrated by the recent report shared by Study Center of Confindustria by Title Exporting la Dolce Vita, which takes into consideration 2022 and the last half of 2023 to analyze market performance Made in Italy: internationally; what the report outlines is a framework prone to growth, in which a potential margin for increasing exports equal to 96 billion euros.
We have not returned to the numbers of three years ago, an era that did not yet know the pandemic or the war in Ukraine, but this does not mean that Made in Italy is experiencing a crisis.
“The high degree of uncertainty persists because it is difficult to return to business as we knew it pre-Covid" specify the Confindustria analysts. “Yet the numbers say that BBF export in 2022 it grew by + 27 % approximately compared to the average for the three-year period 2019-2021, with a higher performance than France, Germany e Spain".
This growth will be realized byattitude of large companies, which have proven to be versatile, ready and dynamic in the face of continuous market and industry fluctuations.
“We will not return to normal conditions because changes are the order of the day. Companies have understood this perfectly and are equipping themselves to manage changes in a structural way" he confirms Alessandro Fontana, director of the study center. “A high share of Italian companies, over 20%, have found other suppliers in recent years, perhaps keeping two channels open. And several entrepreneurs have expanded the network with Italian suppliers."
According to Fontana, it is important to weave lasting commercial relationships with emerging countries: already mature economies, in fact, stabilize trends, rather than innovate them, while those that are still immature, but in very rapid expansion, guarantee a faster growth; however, the geopolitical and consequently economic uncertainties which arise from the most recent world events, such as the genocide in Palestine, the climate crisis and the conflict in Ukraine.
