It comes from a careful research of Michael Masneri, reporter for the Sheet and writer, a candid photograph of richest families in Italy, the dynasties which, by following, reputation and economic possibilities, dictate the trends and standards of our society.
Masneri's new book is entitled, precisely, Dynasties and is published by Rizzoli: can be described as a large project of geography of local wealth, which moves between the figures and the stories of the characters who are now part of a sort of "aristocracy 2.0” all Italian.
By assembling and in fact rewriting some of the pieces published in the newspaper he works for, the journalist paints a scenario in which Milan turns into one new and very Italian Manhattan, in which the two largest families of the moment, the reserved Miuccia Prada e Patrick Bertelli and the far more conspicuous Ferragni clan, appear as echoes of a latest generation reinterpretation of the Great Gatsby.
Moving to Turin, the wealth is more sober and contained, with a Renaissance flavor due to the rivalry between the historical Agnelli family , DeBenedett familythe; instead, it is complex to deal with a clear picture of the Roman aristocracy, as Masneri himself admits: between the political and cinematographic branches of the Calenda family up to Malagò, Rome extends its blue blood especially in the suburbs, going beyond the borders of the capital.
Michele Masneri thus recounts a world very far from our daily lives, but which at the same time we know in detail thanks to social media and the magical world of the web: a world of sumptuous luxury, apparently perfect, which sometimes lets us perceive an undergrowth of unspoken problems and which, above all, is deeply out of tune with the economic crisis and the race for savings that is rampant in our country.
