+ Three °°° brings on stage at Pitti fashion with a reduced environmental impact. Reuse, recycling, use of natural materials with low environmental impact and ethical work, through support for local communities, are the key criteria of + Three °°° combined with Made in Italy craftsmanship.
Cellulove is the new project sustainable + Three °°°, a no-season collection of bags in bro-tex cellulose, deriving from the recycled materials of the industry. A proposal of seven models, with hot stamping of the logo on the front, worked with the same procedures with which the leather is tanned, with Biogreen finishes.
+ Three °°° Cellulove Castanea
Two trans-seasonal variants and two more summer ones: a backpack-bag and a unisex briefcase, in black and camel, while for the other women's models, sage and yellow are added. Cellulove's distinctive element is the handle in braided rope combining tradition and Made in Italy craftsmanship savoir-faire with functional and innovative design conceived for everyday life.
Following, the new Join + Three °°° backpack suitable for any occasion, from a working day to a trip out of town, a trip. In natural rubber, an authentically vegetable and biodegradable leather (treetap), obtained from the latex of trees of the Amazon rainforests e handmade by the Indios. With closure and side hooks made of recycled aluminum carabiners, handcrafted in an African United Nations laboratory located in Kenya, part of the Ethical Fashion Initiative program.
All models + Three °°° are 100% eco-sustainable but functional at the same time and original. The brand has relationships with other NGOs brands and associations to create a system and join forces, with the aim of helping to create a better world.
It will close on January 13 the charity auction organized by + Three °°° on the Charity Stars platform, with the backpack signed by Pope Francis, along with those autographed by the players Stephan El Shaarawy, Chris Smalling and Henrikh Mkhitaryan. All proceeds will be donated to the Amazon Watch and Cabes associations to support social projects in the Amazon and Africa in support of local communities.